A Great Shirt Logo Does Not Always Work on a Cap Lots of businesses slap the exact same design onto shirts, jackets, and caps. At first glance, it makes total sense. Why mess with your core corporate logo? Here is the catch: thread behaves totally differently depending on the gear you stitch it on. A logo that looks absolutely stunning on a flat polo chest can quickly turn into a total disaster...

Every Great Brand Starts with a Simple Idea Many successful logos begin as a quick sketch on paper. Some start as a rough drawing on a tablet. At first, the design may look a bit messy. Still, it captures the core soul behind the brand. Before you can slap that sketch onto business cards, websites, or uniforms, you must convert it. It has to become clean digital artwork. This is exactly where...