Global Baijiu Market to Reach USD 242.9 Billion by 2036 at 4.0% CAGR, Mid-Premium Expressions and Cultural Heritage Reshape the Category
The global baijiu market is entering a phase of steady, value-led expansion, driven by deep-rooted cultural significance, sustained domestic consumption, and an accelerated transition toward premiumization. Valued at USD 164.1 billion in 2026, the sector is projected to surpass USD 242.9 billion by 2036, according to the latest research report by Future Market Insights (FMI). The forecast...
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